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Our company's primary business activities are planning and producing
visual productions, as well as being licensed from the holders of
rights to visual works and selling them as software packages (DVD,
Blu-ray Disc, etc.).
The process of transforming visual works into visual software package products
is as follows:
Our company plans and provides production funds to contract outside visual
production companies to produce the work. (Sunrise Inc., famous for its series,
the "MOBILE SUIT GUNDAM" is one of our contractors.)
The finished product is converted into a video format production master and then
sent to the production line of, for example a DVD press factory. In cases where
we have been licensed by other companies to produce videos, we make a production
master from film or video materials acquired from the holder of the rights, and
send that to the production factory.
During that time, the product package is designed and printed. And we undertake
advertising activities toward beginning sale of the product. The software package
manufactured at the press factory is put together with the jacket and other printed
matter to be completed as a product, and it is then
shipped out.
These software packages then reach our customers either from our company directly,
or through wholesale companies who distribute to businesses such as video retail
stores,
home appliance volume retail stores, and toy stores.
We have visual works, with full or partial rights that we have planned and produced, aired on television or opened in theaters. And we also conduct a licensing business to provide all rights for such things as overseas production of videograms or retail products utilizing the characters that appear in our visual productions, as well as contents business via telecommunications.
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